Tourism Promotion through Vlog Advertising and Customer Engagement Behaviours of Generation Z

Amir Zaib Abbasi, Khalil Hussain, Tooba Kaleem, Mostafa Rasoolimanesh, Tareq Rasul, Ding Hooi Ting, Raouf Ahmad Rather

Research output: Contribution to journalArticlepeer-review

11 Citations (Scopus)

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