The differentiating factor: a strategic sustainability plan for the marketing department of a major corporation

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	266
Journal	Interdisciplinary Environmental Review
Volume	12
Issue number	3
DOIs	https://doi.org/10.1504/IER.2011.041823
Publication status	Published - 1 Jan 2011

Access to Document

@article{a7566d54ef0747519a67d4f69d68db36,

title = "The differentiating factor: a strategic sustainability plan for the marketing department of a major corporation",

author = "Kaushik Sridhar",

year = "2011",

month = jan,

day = "1",

doi = "10.1504/IER.2011.041823",

language = "English",

volume = "12",

pages = "266",

number = "3",

}

TY - JOUR

T1 - The differentiating factor: a strategic sustainability plan for the marketing department of a major corporation

AU - Sridhar, Kaushik

PY - 2011/1/1

Y1 - 2011/1/1

U2 - 10.1504/IER.2011.041823

DO - 10.1504/IER.2011.041823

M3 - Article

SN - 1521-0227

VL - 12

SP - 266

JO - Interdisciplinary Environmental Review

JF - Interdisciplinary Environmental Review

IS - 3

ER -