Abstract
In today’s rapidly evolving business landscape, the integration of generative artificial intelligence (GenAI) has emerged as a game changer for entrepreneurs and enterprises alike. GenAI holds the promise of revolutionising how businesses innovate, operate and compete. This article examines the significance of GenAI for contemporary business, highlighting its potential benefits and the challenges that entrepreneurs may encounter when integrating this transformative technology into their ventures. Then, it explores the role of human intelligence in navigating our new era of AI – and how to harness your subconscious mind to guide you.
| Original language | English |
|---|---|
| No. | 11 |
| Specialist publication | AIB Review |
| Publication status | Published - 21 Dec 2023 |