Investigating the impact of intrinsic and extrinsic perceived benefits on message acceptance: the mediating role of help-seeking attitudes

Svetlana De Vos, Roberta Crouch, Pascale Quester, Jasmina Ilicic

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)1255-1255
JournalGlobal Fashion Management Conference
Volume2020
DOIs
Publication statusPublished - 5 Nov 2020

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