Fostering Conative Loyalty in Tourism and Hospitality Loyalty Programs: An Eye-Tracking Experiment of Reward Timing, Fairness Perception, and Visual Attention

Wagner Junior Ladeira, Weng Marc Lim, Fernando De Oliveira Santini, Tareq Rasul, John Lewis Rice, Mohd Azhar

Research output: Contribution to journal › Article › peer-review

1 Citation (Scopus)

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Economics, Econometrics and Finance

Psychology

Social Sciences