Abstract
This year alone, pandemics, wars, labour and material shortages, ‘techceleration’ (Prieto, 2019) and climate change have disrupted businesses across the globe. These challenges highlight that businesses must be ready to deal with volatility, uncertainty, complexity and ambiguity (VUCA) at any moment . (Bennis & Nanus, 1985; USAHEC, 2018 ).
Working in VUCA environments can destabilise operating procedures, throw long-term plans into disarray, and paralyse traditional decision-making processes (Mack et., 2015) . Unfortunately, far from being out of the ordinary, VUCA based disruptions have become so commonplace that “…in order to have a competitive advantage, strategy executives need to treat almost every day as a potentially highly disruptive scenario…” Santill, n.d.
To maintain a competitive advantage in uncertain times, managers need new skills, frameworks and processes for managing unique challenges (Prahalad, 2009). This is why all businesses need project management capability.
Working in VUCA environments can destabilise operating procedures, throw long-term plans into disarray, and paralyse traditional decision-making processes (Mack et., 2015) . Unfortunately, far from being out of the ordinary, VUCA based disruptions have become so commonplace that “…in order to have a competitive advantage, strategy executives need to treat almost every day as a potentially highly disruptive scenario…” Santill, n.d.
To maintain a competitive advantage in uncertain times, managers need new skills, frameworks and processes for managing unique challenges (Prahalad, 2009). This is why all businesses need project management capability.
| Original language | English |
|---|---|
| No. | 8 |
| Specialist publication | AIB Review |
| Publication status | Published - 21 Jul 2022 |
