Title COVID-19 impact on tourism - Flinders University Degree of recognition National Media name/outlet Voxy.co.nz Media type Web Country/Territory New Zealand Date 11/04/22 Description As international borders reopen and a new wave of COVID-19 sweeps the world, travel between countries faces new challenges and must be addressed by internal reforms and restructures, according to business analysts in Australia and New Zealand.
The pandemic needs to be a catalyst for the tourism sector and governments to look at future strategies to balance citizen safety with survival of vital travel industries - including retraining and employment in related industries, they say in new article published in the Tourism Review International.
A lockdown this month in Shanghai, one of China’s biggest cities, emphasises the fragile nature of global travel situation, says article co-author Dr Sharif Rasel, Lecturer in International Business at Flinders University.
"One way tourism and hospitality operators and policymakers can prepare and reduce the vulnerability of the industry is to start vertically integrating operations with other related industries, such as agriculture, viticulture or the higher education and further training sectors," Dr Rasel says.
This study builds on calls for further investigations into how tourism destinations plan for, and respond to, future global crises and disasters, along with the roles of political leaders, says first author Associate Professor Mulyadi Robin, from the Australian Institute of Business.
"The pandemic has offered countries the opportunity to undertake fundamental transformations in their tourism industry, especially in attempting to reboot both domestic and international travel numbers," he says.
Corresponding author Professor Girish Prayag, from the University of Canterbury, NZ agrees: "The border closures at the start of the pandemic were effective in saving lives and people will continue to look to their country’s leaders for border and community protection during the pandemic and future crises," he says.
"At the same time, we know international human mobility has been the driving force of economic growth and policy decisions for the tourism industry," says Professor Prayag, also co-author of a book on tourism resilience.
Study co-author Dr Mesbahuddin Chowdhury, also from the University of Canterbury, says border closures have significant economic implications.
URL www.voxy.co.nz/national/5/401003 Persons Mulyadi Robin